The content in the welcome email gets updated automatically. In AMP emails, you can utilize gamification , run quizzes and surveys. AMP enriches and empowers your email campaigns. Want to reach out to customers in their native language, but have no experience in writing RTL texts? No worries — Stripo is on it:.
With Stripo, you can forget about all those codes and scripts. How does it work? You design your email template, then choose target languages — we automatically create copies of your emails with respective translations in them.
We use Google Translate as a Plugin for these purposes. When the translation process is finished, you may invite proofreaders to check those translations if needed.
Very soon, you will be able to automatically pull in translations from your Google Sheets into emails. It will save you time on email production. To let you stay on-brand across all email campaigns with minimal effort, we allow you to generate a Brand Guidelines kit precisely for your company. You choose any template of yours as a standard for all future email campaigns, and we generate the Brand Guidelines kit for you. It will contain all the email design styles, used in that email, and your brand assets, like logo.
Your new designers and new email marketers will stick to those guidelines. Making a trial run of your email newsletter template before sending it out to the entire crowd is increasingly vital. Your audience is diverse. Some prefer the green button while others prefer the blue one. Some contacts are eager to indulge in your story, while others want to get all the necessary information right from the get-go. Therefore, a thorough understanding of the target market helps to create a design that resonates with the audience.
One more thing. Although the best practices for generating leads and raising revenue generally concern marketing campaigns, however, they have an indirect impact on the design of the email newsletter. At first glance, it has nothing to do with the design.
However, this is a popular misconception. The subject line sets the tone for the email newsletter. It creates anticipation. Therefore, the design of the email newsletter should be its extension and supporting tool.
Another good case in point is that the primary trends of are AMP and interactivity. People like to be entertained. Therefore, it is highly recommended to use animated gifs , dynamic effects, and interactive hotspots to deliver the message. Again, your design will be centered around these tiny non-static details. Last but not least, segmentation. Dividing people into groups is a common thing to do.
However, it is increasingly effective when it comes to creating a high-converting newsletter template design. The deal is you may put contacts into groups according to such criteria as email readers or devices they use. This will help to create a design that will not fail. Therefore, cycle through the principles of highly successful email marketing to see how you can perfect the design of your next email newsletter template. This way, you will be able to bring pleasure to the eyes and create an unforgettable user experience that certainly boosts conversions.
The first one is to create everything from scratch. This option is suitable for those who have design and coding skills as well as follow current trends, specifications, and requirements. Such newsletter templates require thorough tests to see how they look and behave in different devices, browsers, and email readers. It can be a challenge, even for tech-savvy people. However, there is a way out — use free HTML email template builders. Among the wide variety of email newsletter template builders , Postcards is one of those solutions that has proven its validity during the years.
It has a regularly updated base of field-tested components that meet all current trends and requirements. There is a whole variety to choose from menus, headers, hero areas, blog sections, testimonials, features blocks, lists, galleries, contact forms, footers, and much more. With Postcards, creating a high-converting email newsletter template is very easy.
It will not take up much of your time and effort. The deal is there is a handy interface where you can quickly build design, edit text, and add multimedia and interactive features. You can export the result as a zip package to use generated code in Gmail, Outlook, or other popular clients, or directly import it to MailChimp , HubSpot or any HubSpot alternative.
The second way to get an email template is to use one of the free newsletter templates featured in our collection. They can be used as it is or as a solid base to build on. There is a catch. Each and every free email template requires coding skills since all the customization should be done manually in a regular code editor.
The third way to get an email newsletter for your next campaign is to find the template in one of the popular email services. For instance, SendwithUs or eMail Monster offer not only tools for managing subscription lists and conducting campaigns, but also a collection of free newsletter templates. Some of these services even have playgrounds where you can customize the chosen template or create everything from scratch. However, there are several pitfalls. First, the majority of such email services require premium registration.
Second, they focus mostly on marketing tools; therefore, their collections of free email templates are rarely updated. Third, the customization options are limited. Otherwise, they are excellent sources of free email templates. Templates from SendwithUs. High-converting email newsletter templates can be found in all niches.
Even the automatically generated welcome email can drive traffic and boost up conversions by offering a special discount for newcomers. Consider some good examples provided by the leading brands. As the nameplate states, this email newsletter template is dedicated to one of the beloved autumn holidays, Halloween. It conveys the atmosphere of the feast and sets everyone to the festive mood right away.
Note two important things. First, this is an interactive email. You can switch between light and dark modes to see the difference between them. This way, the team advocates the dark mode. Second, it is an informative email that effectively keeps the audience engaged, and ipso facto reinforces the relationships with them. Flash sale is a typical eCommerce email newsletter that is widely used by the brands of every scale. It is a real lifesaver when there are no big days in the marketing calendar or any valid sales opportunities.
Its key feature is that it lasts one or two days. Therefore, it urges subscribers to make their decision faster, playing FOMO card. Much like the previous example, this Black Friday email blast from Postable effectively embraces minimalism.
Several things make it a high-converting piece. If you need more inspiration or just want to see for yourself different types of email newsletters, you can always peek inside Really Good Emails. This online gallery covers all sorts of email newsletter templates. You can find here fantastic examples of transactional emails , promotional emails, inaugural emails, behavioral email, interactive emails, and others.
This free email template created in Postcards was created to meet the needs of every digital store on the online expanses. It has four sections that are highly appreciated by the entrepreneurs: header with navigation and logotype, hero area with the focus on the bestseller, product section with a grid layout, and footer with contact information and social media icons.
Here content is a king. On top of that, it looks and works great across various email clients and devices, including those that have retina screens. It is a perfect solution if you need to announce a new collection, warm up the audience, tout goods, or just generate extra traffic to the website.
Much like email newsletter by Postable, this one screams out Black Friday on all fronts. Builder newsletter. Newsletter bold. Weekly newsletter.
Newsletter Bars design, 4 pages. Hardware newsletter. School newsletter 2-col. School newsletter 3-col. Newsletter Accessory design, 4-col. Handy-person newsletter. There are templates for business, ecommerce, food and restaurant, design and photography, and travel and lifestyle. Use them for email newsletters and marketing campaigns, or adapt for your own purposes.
Choose a template with industry and usage filters, and customize. No signup is required. Slate is a collection of five responsive email templates. The templates are tested for any mailing service and for any type of email — newsletter, product update, receipt, simple announcement, and stationery. Here is a collection of free HTML email templates from the Litmus Community, a place for designers and marketers to educate each other about everything email.
There are multiple templates to launch a product, sell a product, and manage accounts. Here is an assortment of free email themes from Themezy, a site for designers to share free website templates. There are general and industry-specific newsletters, as well as general email layouts to customize.
All of the resources are free to download and, depending on the license, free to use in your projects. The Sendwithus Open Source Template Project is a collection of free email templates created and managed by the Sendwithus team and community.
Anyone may contribute new templates, or make impactful updates to the existing ones.
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